Search Intent Checker: what searchers want, from the top results
Paste the top 10 results for a keyword and see what searchers want and which page to make.
- Free to use
- Runs in your browser
- No sign-up
The search intent appears here
Paste the top results for your keyword, or try the example: "root canal treatment cost pune".
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Embed this tool on your websiteFree. Paste one code; it runs in your visitors' browsers.
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About the Search Intent Checker
Type a keyword and paste the titles of the top 10 results, with their addresses and snippets if you have them. The tool sorts each result into a page type, such as a guide, a list, a service page, a local listing, a comparison, news, a video or a forum post, and reads what searchers want: to learn, compare, buy or visit. You get the main intent, the page to make, the words the titles share, whether the results are local or fresh, and a short brief to copy. Every reading is our own measure, made with word lists and patterns, not AI. It runs in your browser and reads only what you paste: it does not search Google or open any page.
How it works
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01
Search your keyword on Google from where your customers are, and copy the top 10 results: the titles, plus the addresses and snippets if you can.
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Paste them, one per line or as blocks, choose your kind of business, and tick what else you saw on the page, such as a map or videos.
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Check the page types, read the page to make and the shared words, then copy the brief or build a full one in the Content Brief Builder.
How the intent is read
Each result gets a page type from its words, its address and a few patterns: "how" and "guide" for guides, a number at the start for lists, "vs" and "review" for comparisons, prices and /shop/ for product and service pages, "near me", timings and city names for local pages, and known video, forum, news and directory sites. Each type usually serves one intent, and words such as price, best or near me can change it. The main intent is the one most results serve; when two are close, it is mixed. All of this is our measure, not Google's.
Why the top results matter
The results for a search show what kind of page searchers get today. Google says results can differ with the searcher's location, language and device, so copy them from where your customers search. Google also has "query deserves freshness" systems that show fresher content where people expect it, which is why the tool looks for this year and words like latest. Matching the intent is only a start: Google's people-first guidance asks whether your page adds value beyond what others already say.
What this tool cannot do
It reads only the titles, addresses and snippets you paste. It does not search Google, open the pages, see the boxes you did not tick or know how many people search. Word lists can sort a result wrongly, so check the list. Results change over time and from place to place. The page it suggests is our suggestion, and no tool can promise a ranking.
Frequently asked questions
What is search intent?
Search intent is what a person wants when they search: to learn something, to compare options, to buy or book, or to find a place to visit or call. "How long does a root canal take" is about learning; "root canal clinic near me" is about visiting. The same topic can have different intents, so the page you make should match the one your keyword has.
Why not guess the intent from the keyword?
The words help, and the tool shows what your keyword's own words point to. But the results are a better sign: a keyword with "cost" in it may bring up clinic pages with prices, guides about prices, or both. Reading the top 10 shows which pages searchers get today.
What does a mixed intent mean?
It means the results serve two kinds of searcher about equally, for example people who want a price and people who want to understand what changes it. One page can often serve both, such as a service page that shows prices and explains them. The tool suggests such a page when two intents are close (our suggestion).
Should I make a page for every keyword?
No. Keywords that bring up the same kind of results usually belong on one page (our suggestion). Google's people-first guidance asks whether you have an existing or intended audience that would find the content useful if they came to you directly. If a keyword does not fit your business or your readers, skip it.
Does this tool use Google or AI?
No. It does not search Google, sign in to anything or use an AI model. It reads the text you paste with fixed word lists and rules, in your browser, and nothing is uploaded.
Related reading
Want help with your content?
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