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DigitalSnot

Blog to Social Posts: LinkedIn, X, Instagram, Facebook and WhatsApp drafts

Turn an article into LinkedIn, X, Instagram, Facebook and WhatsApp drafts from its own sentences.

  • Free to use
  • Runs in your browser
  • No sign-up

How to use the Blog to Social Posts Repurposer

Read what the guide says

This is the Blog to Social Posts Repurposer.

Turn an article into LinkedIn, X, Instagram, Facebook and WhatsApp drafts from its own sentences.

Paste the article (plain text, Markdown or the HTML from your editor), then add its title,

its address, your brand name and any hashtags. Or try the example.

Or press Try an example to fill in sample details.

Pick a tone for the lead-in lines and choose one X post or a thread. To change the opening line,

choose another of the sentences the tool picked.

Edit each draft in its box while the count updates, then copy it,

copy all the drafts or download them as a text file.

It does not write, rewrite or summarise with AI, so a draft can read stiffly and needs a human edit.

It runs in your browser, so nothing you type is uploaded.

Try it free on this page.

Runs in your browser. Your article is not uploaded.

English, Hindi or Hinglish. A full stop, question mark or danda (।) ends a sentence.

Leave it empty if the article starts with a # heading.

Tone of the lead-in lines

Only lines such as "Read the full article" change. Your sentences stay as written.

On X

utm_source is the platform and utm_medium=social, which Google Analytics groups as Organic Social.

No AI, your own words

This tool does not write new sentences. It picks sentences, list items, numbers and questions from your article by our measure and arranges them with short fixed lines. Read every draft before you post.

Paste an article to start

Drafts for LinkedIn, X, Instagram, Facebook and WhatsApp appear here, each in a box you can edit, with a live count against the platform's limit.

Share this free tool

Embed this tool on your websiteFree. Paste one code; it runs in your visitors' browsers.

Copy this code into a page of your site. The tool sets no cookies and sends nothing your visitors type to us. Change height="760" if it needs more room.

Preview the embed

How to embed a free tool on your website

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Here's how to embed it, in about a minute.

Open any of our browser tools, such as the GST Calculator.

Below the tool, find Embed this tool on your website, and open it.

Press Copy code.

The code is a frame with the tool in it, plus a short credit line that links to the tool's page.

In your website's editor, add an HTML block where you want the tool, and paste the code.

In WordPress, that's the Custom HTML block.

If the tool needs more room, change the height in the code.

Publish the page, and the tool works on your site.

Here, it's on a sample page for a made-up sweet shop.

Visitors use it right there. It sets no cookies, and sends nothing they type to us.

The credit line under it links to the tool on DigitalSnot.

You can embed as many of our free browser tools as you like.

About the Blog to Social Posts Repurposer

Paste your article with its title and address, add your brand name and hashtags, and pick a tone. The tool picks the article's key sentences, list items, numbers and questions and arranges them into a LinkedIn post, an X post or thread, an Instagram caption, a Facebook post and a WhatsApp message. Each draft sits in a box you can edit, with a live count against the platform's limit and a link tagged for that platform. It does not write new sentences: it picks and arranges yours, so read every draft before you post. It runs in your browser.

How it works

  1. 01

    Paste the article (plain text, Markdown or the HTML from your editor), then add its title, its address, your brand name and any hashtags. Or try the example.

  2. 02

    Pick a tone for the lead-in lines and choose one X post or a thread. To change the opening line, choose another of the sentences the tool picked.

  3. 03

    Edit each draft in its box while the count updates, then copy it, copy all the drafts or download them as a text file.

How the sentences are picked

Our measure scores each sentence on the words it shares with the title, the article's most used words, numbers, questions and a length that reads well on its own. Sentences that start with "This" or "But", or point back with "them" or "it", score lower because they need the sentence before. Headings and list items become the bullet points. Only the short lead-in lines, such as "Read the full article", come from the tool; every other sentence is yours, unchanged.

The limits used

LinkedIn posts can have up to 3,000 characters (LinkedIn Help). X posts up to 280, with every link counted as 23 characters and emojis as 2 (X's documentation); X Premium subscribers can post longer. Instagram captions up to 2,200 characters (Meta's developer documentation) and up to 5 hashtags on a post (Instagram Help). We found no published length for Facebook posts or WhatsApp messages, so those drafts show a count with no limit. Each link gets utm_source for the platform and utm_medium=social, which Google Analytics groups as Organic Social.

What this tool cannot do

It does not write, rewrite or summarise with AI, so a draft can read stiffly and needs a human edit. It cannot post for you, show how the link preview will look or choose images. Counts follow each platform's published rules, but the app's own counter is final. The number of hashtags in each draft and the suggested hashtags are our suggestion, not platform rules.

Frequently asked questions

Does this tool use AI to write the posts?

No. It picks sentences, list items, numbers and questions from your article by word counts and puts them into fixed templates with short lead-in lines. It never writes new claims, so the drafts only say what your article already says. Read and edit every draft before you post.

How long can a LinkedIn, X or Instagram post be?

LinkedIn Help says a post can have up to 3,000 characters. X allows 280 characters on a standard account and counts every link as 23 characters, whatever its length. Meta's developer documentation gives 2,200 characters for an Instagram caption, and Instagram Help allows up to 5 hashtags on a post, down from 30 since December 2025.

Why does each link have UTM tags?

So Google Analytics can show which platform sent each visit. Each draft's link gets utm_source set to the platform (linkedin, x, instagram, facebook or whatsapp), utm_medium=social and a campaign name from the title. Google Analytics puts visits with the medium "social" into its Organic Social channel. The lower-case names are our suggestion; use the same ones every time.

How do I post an X thread?

X Help explains it: write the first post, tap the plus icon to add the next one, and choose "Post all" when the thread is ready. You can add posts to a live thread later from the thread's page. The tool numbers each post, such as 1/5, and keeps each one within 280 characters.

Can I use it for Hindi or Hinglish articles?

Yes. A sentence ends at a full stop, question mark or the danda (।), words are compared in any script, and the Hinglish tone uses lead-in lines such as "Poora article padhiye". Counts are in Unicode characters, so a Devanagari letter with a vowel sign can count as two.

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