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DigitalSnot

On-page SEO that makes every page clear and clickable

Better titles, descriptions, headings, internal links and schema markup on the pages that bring you business.

Get a proposal

Problems we fix

Small on-page issues that quietly cost clicks and rankings.

  • Generic page titles

    Titles like "Home" or "Services" that tell searchers nothing.

  • Missing meta descriptions

    Google picks random text from the page instead of a clear summary.

  • Broken heading structure

    Several H1s, or headings used for styling instead of structure.

  • Keyword cannibalisation

    Several of your own pages competing for the same search term.

  • Images without alt text

    Large, unlabelled images that slow the page and help no one.

  • Orphan pages

    Important pages with no internal links pointing to them.

What is included

Page-by-page optimisation of the elements search engines and people read first.

  • Titles and descriptions

    Written for the main keyword and for the person deciding whether to click.

  • Headings and structure

    One clear H1, logical H2s and content that answers the search intent early.

  • Internal linking

    Links between related pages so authority flows to the pages that matter.

  • Images and alt text

    Compressed images with descriptive alt text and proper dimensions.

  • Schema markup

    Service, Product, FAQ, Article, LocalBusiness and breadcrumb schema, validated.

  • Keyword mapping

    One main keyword per page, so your own pages do not compete with each other.

Schema markup for rich results

Schema markup describes your page in a language search engines understand. Correct markup can make your pages eligible for rich results such as FAQs, breadcrumbs and review stars, and helps AI systems connect your business, services and content.

We add the right types for each page and validate every one.

  • Service and Product schema with real details
  • FAQ schema that matches the visible questions
  • Article schema with author and dates
  • Breadcrumbs and Organization connected in one graph

A search result, before and after

Small changes to a title, description and schema can change how a result looks and how often it is clicked.

Animation: a vague search result is rewritten with a clear title, a helpful description and schema, and moves into a richer result.

What is on-page SEO?

On-page SEO is the optimisation of elements on a web page itself: the title tag, meta description, headings, body content, internal links, images and structured data. It helps search engines understand the page and helps people choose it in the results.

What is schema markup?

Schema markup is structured data added to a page's code that describes its content in a standard vocabulary. It helps search engines and AI systems understand entities such as your business, services, articles and FAQs, and can make pages eligible for rich results.

Who is it for?

  • Sites whose pages rank but get few clicks
  • Businesses with several pages competing for the same keyword
  • Websites without structured data

On-page SEO checklist

  • A unique title tag under about 60 characters, with the main keyword near the start
  • A meta description of about 120 to 160 characters that explains the benefit
  • One H1 that matches the page topic, and H2s that structure the content
  • The main question answered early on the page
  • Descriptive URLs without dates or random IDs
  • Compressed images with alt text and set dimensions
  • Internal links to and from related pages
  • Valid structured data for the page type

What to expect and when

Search engines need to recrawl a page before they show new titles and descriptions. For important pages this often happens within days or a few weeks. We track impressions, clicks and positions in Search Console so you can see which changes made a difference.

How it works

  1. 1

    Map

    We assign one main keyword to each important page.

  2. 2

    Rewrite

    Titles, descriptions and headings are rewritten for clarity and clicks.

  3. 3

    Link and mark up

    We add internal links, alt text and schema markup.

  4. 4

    Validate

    Schema is tested and changes are tracked in Search Console.

Internal links that guide readers and search engines

Internal links tell search engines which pages matter most and help visitors find related information. We map how your pages connect, add links with descriptive anchor text, and make sure your most valuable pages get the most support.

No page important to your business should be more than a few clicks from the homepage.

  • Descriptive anchor text, not "click here"
  • Service pages linked from relevant articles
  • Orphan pages found and connected
  • Navigation and breadcrumbs that reflect your structure

What you get

Page-by-page improvements, approved by you before they go live.

  • Keyword map

    One main keyword and a few related terms for each important page.

  • New titles and descriptions

    Written for search terms and for the person deciding whether to click.

  • Content and heading edits

    Clear H1 and H2 structure, with answers early on the page.

  • Validated schema

    Structured data added and tested for every page type.

  • Internal link plan

    Links added between related pages, with sensible anchor text.

  • Click-through tracking

    Impressions and clicks per page from Search Console, before and after.

Plans and prices

Fix your most important pages once, or keep improving a few pages every month.

  • Key pages

    Your homepage and main service or product pages.

    ₹12,000 one-off

    • Up to 5 pages
    • Keyword map for each page
    • New titles, descriptions and heading edits
    • Schema added and validated
    Get a proposal: Key pages

  • Recommended

    Full site

    Small sites that want every important page done.

    ₹30,000 one-off

    • Up to 20 pages
    • Everything in Key pages
    • Internal link plan with sensible anchor text
    • Clicks and impressions per page, before and after
    Get a proposal: Full site

  • Monthly

    Sites that add or change pages often.

    ₹15,000 a month

    • 8 pages improved each month
    • New pages checked before they go live
    • Schema kept up to date
    • Monthly Search Console report
    Get a proposal: Monthly

Prices are in Indian rupees and do not include GST. The exact scope, timeline and any minimum term are agreed in writing before work starts.

Not sure which plan fits? Start with a free audit

Get your key pages reviewed

Send us your most important page and we will show you what we would change on it.

Get a proposal
7 title tag mistakes that cost you clicks
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7 title tag mistakes that cost you clicks

Google rewrites most title tags it sees. These seven mistakes are the usual reasons, and each one has a simple fix you can make today.

Free tools to start with

All free tools

Check where you stand before you talk to us. These run on your own pages or the details you type in.

Frequently asked questions

What is the difference between on-page and technical SEO?

Technical SEO makes sure search engines can crawl and index the site. On-page SEO improves the content and HTML of individual pages so they rank for the right terms and earn clicks.

How many pages do you optimise?

We start with the pages that bring or should bring you business, usually your homepage, service pages and top articles, then work through the rest.

Does schema markup improve rankings?

Schema is not a direct ranking boost, but it helps search engines and AI systems understand your pages and can make them eligible for rich results that attract more clicks.

Will you change the content of my pages?

Only with your approval. We suggest edits to titles, headings and copy, and you review them before anything goes live.

How soon will I see a difference?

Search engines need to recrawl the pages first. Changes to titles and descriptions often show in results within a few weeks.

What is keyword cannibalisation?

It happens when several pages on your site target the same search term. They compete with each other and none ranks as well as one strong page would. We fix it by giving each page a clear focus and merging or redirecting where needed.

How long should a title tag be?

There is no fixed limit, but titles longer than roughly 60 characters are often cut off in results. We keep the important words at the start.

Can you do on-page SEO on Shopify or WordPress?

Yes. On-page changes can be made in almost any CMS. We work in your admin panel or give your team exact changes to make.

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