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AI Citation Gap Checker: why is their page cited and not yours?

Compare your page with a cited competitor and see the gaps to close.

  • Free to use
  • Nothing to install
  • No sign-up

How to use the AI Citation Gap Checker

Read what the guide says

This is the AI Citation Gap Checker.

It compares your page with a competitor page that AI answers cite.

Use it when an AI answer cites a competitor's page instead of yours.

To find it, check the sources an AI answer to your buyers' question links to.

Enter your page, then the competitor page that gets cited.

Here, both are sample pages for made-up dental clinics.

Add the question if you know it, then press Compare pages.

We fetch both pages and measure them the same way.

Each card shows our extractability score: how easy the page is to quote.

Here, the competitor's page is ahead on seven of fifteen factors.

Mentions on other sites matter too, which a page comparison can't measure.

The side-by-side table shows who is ahead on each factor.

Here, the competitor gives more figures, names an author and shows a date.

Start with these gaps, ranked by impact.

Click one to open how to close it.

Each gap says why it matters, and the steps to close it.

Here, their page has more short paragraphs that answer something on their own.

So for each main question, write one paragraph of 25 to 80 words that stands alone.

Close the gaps, publish, then compare the pages again.

You can also compare two of your own pages, such as an old and a rewritten one.

And you can email yourself a PDF of the result.

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About the AI Citation Gap Checker

Found a competitor that ChatGPT, Perplexity or AI Overviews cite instead of you? Enter both pages and we compare them factor by factor: extractability, answer-first opening, depth, sections, question headings, facts and figures, sources, structured data, author, last update, AI crawler access, speed and quotable passages. You see where they are ahead, where you are, and the gaps to close first, with the steps for each.

How it works

  1. Step 1

    Enter your page and the competitor page that gets cited for the topic. Add the question if you know it.

  2. Step 2

    We fetch both pages and their robots.txt and measure them the same way, without JavaScript.

  3. Step 3

    You get a side-by-side table and a ranked list of gaps, each with how to fix it.

How to find the page to compare with

Ask ChatGPT, Perplexity or Google the question your buyers ask and look at the sources the answer links to. Pick the cited page that is closest to yours in topic and intent.

What a page comparison can and cannot show

It shows the on-page reasons one page is easier to cite: structure, clarity, data, markup, freshness and access. Citations also depend on brand authority, reviews and mentions on other sites, which no page comparison can measure.

Frequently asked questions

Does closing every gap guarantee I get cited?

No. It removes the on-page reasons to prefer the other page. Authority, mentions on other sites and the exact question still matter.

Can I compare two of my own pages?

Yes, for example an old and a rewritten version, or two pages competing for the same topic.

Why might the competitor show fewer words but still win?

Length is only one factor. A shorter page that answers directly, with figures and clear sections, is often easier to quote than a long one.

How do I see the details for my page?

Run the AI Extractability Checker on it for a section-by-section breakdown and the passages to rewrite.

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