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What the customer pays for one unit today, before any offer.
What one unit costs you: stock, raw material, packing. Leave it blank and fill in the margin instead if you only know that.
Used only when the cost is blank: the share of the price before GST that is left after the cost.
Costs you pay on every sale whatever the price, such as delivery, a payment gateway fee or a carry bag.
Percentage off the usual price.
Rupees off the price the customer pays.
Units the customer pays for.
Units given free with them.
What the gift costs you to buy or make, not its printed price. Include the GST you paid: input tax credit cannot be claimed on free gifts.
How many you sell in the same number of days without an offer. Use last year's figure for a festival.
Your own estimate of how many more you will sell because of the offer.
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